Former San Francisco 49er quarterback Colin Kaepernick was named the new face Nike on Sunday, showing in the firm’s new commercial for its 30th-anniversary marketing campaign. The transfer has been derided by conservatives on-line with some burning their Nike attire.
The sports activities attire firm selected Kaepernick as one of the faces of its “Simply Do it” slogan. He will probably be joined with different athletes similar to Serena Williams and NFL Large receiver Odell Beckham Jr., CNN Cash reviews.
The marketing campaign options a picture of Kaepernick’s face with the caption “Consider in one thing. Even when it means sacrificing all the pieces.”
— Colin Kaepernick (@Kaepernick7) September 3, 2018
The previous NFL participant has been a lightning rod of controversy ever since he started kneeling throughout the nationwide anthem in 2016 to protest police brutality.
Kaepernick has been a free agent ever since leaving the league in 2017 and has filed a lawsuit towards the group claiming that homeowners labored collectively to maintain him unsigned.
Nike’s resolution to work with Kaepernick was met with each help and criticism on-line.
Conservatives blasted the firm’s signing Kaepernick and started to burn their Nike attire, similar to their footwear, to point out that they don’t help Nike’s resolution.
— AlterAtYeshiva (@alteratyeshiva) September 4, 2018
One half of nation music duo Large and Wealthy, John Wealthy, tweeted an image of his soundman slicing off Nike’s iconic emblem from his socks.
“Our Soundman simply reduce the Nike swoosh off his socks. Former marine. Prepare Nike [to] multiply that by the tens of millions,” Wealthy wrote.
— John Wealthy (@johnrich) September 3, 2018
Others determined to point out their help for Kaepernick saying that they are going to select to purchase merchandise from Nike.
I’m a former Fight Marine. Battle of fallujah 0311 infantry.
I’ll be buying extra socks. Don’t communicate for all of us. Idiots are upset bc he’s utilizing the proper we agreed to combat for.
— Johnnathan 🐘 (@VintageTrend) September 4, 2018
— Serena Williams (@serenawilliams) September 4, 2018
Nike has sponsored Kaepernick since 2011, per CNN Cash.