Lengthy earlier than big-budget trailers — even earlier than these cute dancing popcorn kernels — moviegoers have been handled to a pre-feature parade of three ¹/₂- by-4-inch photos.
“If you went to a nickelodeon theater in the early 1900s, you’d expect to see a brief movie, however you have been additionally going to see a set of illustrated slides,” says Barbara Miller, senior curator at the Museum of the Transferring Picture, whose new present, “Don’t Neglect the Photos,” presents 110 slides culled from the museum’s 1,500-piece assortment.
Known as “lantern slides,” they have been used to promote companies or merchandise, like Parke, Davis & Co.’s throat lozenges. Others illustrated a well-liked tune of the day, with a singer and pianist in the theater bringing it to life. Nonetheless others promoted movies, which for 1914 to 1948 included Lillian Gish in “The Scarlet Letter” and plenty of Charlie Chaplin motion pictures.
Just a few of the slides listed below are broken, however Miller insists that’s a part of their appeal.
“Sure components of them have been scratched off and painted over, so that you get to see these layers of historical past coming by means of,” she says. “It’s an perception right into a time earlier than the multiplex, at first was standardized.”
One such slide exhibits Douglas Fairbanks in a movie scene that had been painted over apart from his face. Subsequent to it, somebody had added a phrase bubble saying: “Intermission.”
One thing that hasn’t modified: scolding. Whereas right this moment’s audiences are requested to flip off their cellphones, theatergoers previous had a warning of their very own — a slide studying, “Everybody has their hat off, however you.”
$15. By means of Oct. 20. Museum of the Transferring Picture, 36-01 35th Ave. (at 37th Road), Astoria; MovingImage.us