Serena Williams is taking an lively position in serving to companies based by girls of coloration obtain the investments they want to excel. The tennis champion took to Instagram Friday saying her plans to accomplice up with Bumble and their plans to assist minority girls by way of the Bumble Fund.
“Issues I received’t cease speaking
about: investing in girls. Now by way of March 27th, @Bumble Fund
candidates will get a chance to pitch their thought to me and @Whitney,” she wrote. “We’re
working collectively to construct an even bigger, extra equitable desk. When you’re a girl
entrepreneur of coloration, apply by way of the app.”
Bumble, a courting app that requires girls to ship the primary message, launched a enterprise capital fund to help enterprise based by girls of coloration in 2018.
Williams serves as a worldwide adviser for the app, which additionally options social and enterprise networking elements that encourages girls to “make the primary transfer.” She introduced her partnership with the corporate throughout a Tremendous Bowl advert.
In accordance to Bumble, girls solely acquired 2% of all enterprise capital funding in 2017. Black girls, who’ve been named probably the most educated and most entrepreneurial demographic in the U.S. solely acquired 0.2% of all enterprise funding, the location experiences.
The Bumble Fund will “focus solely early-stage investments, primarily in enterprise based and led by girls of coloration and people underrepresented group,” and supply profitable candidates a median funding of $25,000 and a variety of $5,000 to $250,000.
Founder and CEO Whitney Wolfe Herd mentioned the tennis champion’s addition to the Fund. “In teaming up with Williams for the Bumble Fund, we would like girls in all places to know that we’re right here, we’re listening and we imagine in you,” she stated to Forbes.
“We’re giving girls extra keys to success, whereas encouraging them to push their concepts ahead and maintain pondering huge when it comes to their enterprise ventures.”